The product is the point.
The technology should make the object easier to understand. The product, its details and the customer’s decision stay at the center.
About Vizbl
Products deserve to be understood.
We help bridge the gap between seeing a product online and knowing how it belongs in everyday life.
Vizbl Systems, Inc.
Real products.
A broader perspective.
Founded in Pasadena, California, in October 2020, Vizbl brings together an international team of designers, engineers and 3D artists.
Our work connects product content with the places decisions happen. For lighting, that means a focused experience around the products your customers are considering.
Founder and CEO Fedor Zotov leads the company. We work across disciplines because a useful product experience needs more than rendering: it needs clear content, careful asset preparation and a place in the buying journey.
Preparation matters.
A thoughtful experience starts with accurate product information and assets that reflect the collection.
The journey continues.
Visualization is one part of shopping. It should lead naturally to product details, a sample, a sales conversation or a purchase.
Out in the industry
The conversation happens in person, too.
June 2026 · Long Beach, California
Ideas become hands-on at AWE
AWE USA 2026
May 2025 · New York, New York
Taking the catalog into the room
ICFF 2025
May 2024 · New York, New York
Product perspective, on the show floor
ICFF 2024
April 2024 · High Point, North Carolina
Meeting the home furnishings community
High Point Market 2024Based in Pasadena
Let’s make
something useful.
155 S. Fair Oaks Ave, Suite 1005
Pasadena, CA 91105, USA
info@vizbl.com
Your collection. Your next step.
Make it real
for your customers.
Bring the fixtures you want to showcase and any existing 3D or CAD assets. We will map out the product experience and model preparation.
Let’s talk about your catalogA conversation with the Vizbl team.